Google Analytics 4 or Firebase Analytics is an analytics service that enables you to measure traffic and engagement across your websites and apps.
GA4 is a new kind of property with different reports and metrics calculation methods than what you're used to seeing in Universal Analytics properties.
- We use both Firebase and Google Analytics to power GA4 on our platform.
- You can learn more on how to set up your app for GA4, here.
To learn more about GA4, please refer to the official Google Documentation here.
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